Did you have a favorite stuff animal? Bet you did.
You might even have saved it for yourself or your kids. The connection & comfort we associate with our plush buddies is undeniable. In fact, according to History.com on February 15, 1903, toy store owner and inventor Morris Michtom places two stuffed bears in his shop window, advertising them as Teddy bears. Michtom petitioned President Theodore Roosevelt for permission to use his nickname.
While bears might still be one of the most popular- plush comes in many forms- desk size shorties to key tag styles and large collectables.
Customization and branding plush is not just for the gift shop or school spirit sales.
Maybe you have a four legged friend that's part of your team?
Consider how comfort gifts reduce loneliness and trauma. Also, think beyond kids! Adults still find plush cute, making associations for emotional safety & fun. Besides a character can do & say things people can't! Having a mascot for your brand offers a fun element for social media or to start a discussion about what Teddy would do.
Think of plush with purpose!
Characters are the perfect way to capture the magic behind the scenes at your company.
If you can't find a stock option, remember, we can create a custom characters for you!
Next time you're seeking something quirky enough to work- consider plush. Take a look at this recent mascot pups for our partners at R&R Towing & PRS!
Once you have that mascot- don't for get dog toys & accessories for those real four legged friends!
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