What's a strategic way to build your brand awareness? Impressions. It's simple math- a low cost item, worn repeatedly around your target market is going to capture views, aka impressions. Strong ROI ( return on your investment) for your CPI ( cost per impression).
85% of consumers can recall the advertiser on a branded product & 6 out of 10 men in the USA have kept a promotional item more than 5 years! Summer is coming, so cool shades are the perfect accessory for running errands, going to the farmer's market, leisure time at pools or beaches, and while boating or golfing.
There is plenty of time to design a well constructed distribution plan ahead of National Sunglasses Day in June. Adding full color packaging to enhance the message, is a low cost, high impact option.
Select from numerous styles including:
Not "seeing" the style your seeking? No problem, we have plenty of other options, including kid sizes. Best of all, these sunglasses are one of the many special featured items for our yearlong give back to The Poe Center. Check your partners newsletter for details. Purchase up to 500 units through our partnerships program options between now and June 13, and your order will give back to Poe! That's a great way to reflect your brand to the community.
Source: ASI's 2020 Global Study
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